Is Paid Inclusion Right For You?

on March 19, 2004, no comments

Does all this talk of pay for inclusion have you wondering if it is right for you? Help has arrived in the form of a well written article by Kevin Lee at ClickZ. Among the questions he answers:

- Will I be included without paying?

- If many pages of my site are already indexed regularly (typically once a month), why should I pay for inclusion through Overture’s Site Match?

- If site content (products, inventory, copy, or prices) change regularly, is paid inclusion a good idea?

- Should I include all my pages in a paid inclusion feed or just the “important” ones?

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